So you want to 

Sell Your Technology to the Military?

$816.7 billion

That’s how much funding was allocated for the Department of Defense in fiscal year 2023.

With a budget like that, The military could be your biggest customer but due to the size and complexity of the DoD, they can be confusing and frustrating to work with if you don’t know where to start!

The Procurement

Getting started

When getting started in the process of selling your technology to the military, there are two procurement pathways to consider.

Learn more about how Long Capture can help you through this process HERE.


In competitive contracts,

the DoD solicits proposals from multiple vendors and selects the best proposal based on a set of criteria.

From our experience, this is a difficult and less lucrative pathway for companies looking to go to market with the DoD.


Non-comeptitive contracts are awarded to a single vendor without soliciting proposals from other vendors. This is our preferred pathways of operation.

In many cases, this can be done using sole-source authority, which is one of the exceptions to the requirement for full and open competition in the procurement process.

The Customer

Are you looking to sell to the...

Army, Navy, Marines, Air Force, or Space Force?

With the right strategy, you may be able to sell your technology to more than just one branch. A successful process may look similar no matter the pathway, each starting with one key launch pad: sole-source authority.

We think of sole-source authority as an on-ramp to the whole market.  This can be achieved with a SBIR/STTR Phase I or Direct to Phase II award, and it opens the door to all other opportunities down this road.

This can be achieved through the Small Business Innovative Research (SBIR) Program, particularly through open topic.

Open topic was once primarily utilized by Air Force and Space Force, However, the SBIR Reauthorization Act of 2022 now requires each branch to participate.

The Process

When looking to go to market with the DoD via non-competitive contracts...

We recommend this path forward for your best chance of success.



Build a plan to take you from connecting with government customers to getting a contract with the DoD.

Develop Government Relationships

Connect with all the key decision makers that will be apart of your overall effort.

Sole-Source Authority

Achieve the authority necessary to enter into a government contract without going through the typical competitive process.

Seek Additional Supplemental Funding

Seek out additional supplemental funding to help you stay on track, financially, through the process.



Pursue Phase III Contracts

Phase III contracts are the goal! Pursue the greater DoD funding dollars are, as well as relationships with decision makers.


Leverage contract wins to continue to scale your tech.

Why Sell to the Department of Defense?

They have a large budget for innovation

When is the last time you worked with a company that had an annual budget of $817 B?

Not only do most companies not realize how large the annual DOD budget actually is, but they also don’t understand that the DoD is looking for innovative new technologies, and they have programs in place under this budget to help small business technologies reach the war fighter.

They always pay their bills

This is pretty simple. While it may take longer to actually secure a contract, once you have it secured, it will get paid.


All this to say, this world is moving fast, and you never know what tomorrow will bring for your business. With that in mind, the federal government is not a bad customer to have in your revenue stream.

Help the warfighter and increase national security

Most importantly, in our opinion… your technology is needed to help the war fighter and increase our nations security.

This budget and these programs are in place because there is a need for the nations best technologies to be on the front lines.

Are you ready to discuss how to sell your technology to the military?

Let's work together

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